1979 - 1991: The Classic Era of 4AD’s Sound
4AD’s distinctive roster would end up being hugely influential for years to come on dark music: Cocteau Twins, The Mortal Coil, Clan of Xymox, Dead Can Dance, Throwing Muses, Lush, in addition to releasing important singles from first-wave Goth acts like Bauhaus and The Birthday Party. Essentially road-mapped Darkwave, and several other musical currents. Ended in 1991 with the release of the last This Mortal Coil record. Still vital today as a label with bands like Grimes, Ariel Pink, and The Big Pink.